Latest developments in European Shopper Legislation: New motion by BEUC: Tamig Temu Defend Cyber

All of us like a
whole lot! Nevertheless, these of us who know (a bit extra) about shopper rights and
shopper legislation are conscious that low-cost items and providers typically come at a excessive
worth, by infringing our shopper rights.

TEMU, the
on-line market that has gained recognition within the EU, has just lately got here underneath
the highlight. This month, BEUC, The European Shopper Organisation, has taken
a big step by initiating an enforcement marketing campaign in opposition to TEMU, named ‘Taming Temu’. The
marketing campaign is a response to TEMU’s violation of its shopper safety
obligations underneath the Digital Companies Act. The recognized
breaches embrace:

  •   failing to offer adequate traceability of
    the merchants that promote on its platform and thereby to make sure that the merchandise
    offered to EU shoppers conform to EU legislation.
  •   utilizing manipulative practices equivalent to darkish
    patterns to get shoppers, for instance, to spend greater than they may
    initially need to, or to complicate the method of closing down their account.
  •   failing to offer transparency about the way it
    recommends merchandise to shoppers.

BEUC filed a grievance with the European Fee,
whereas 17 of BEUC’s members filed the identical grievance with their competent
nationwide authorities.
For a extra environment friendly and efficient enforcement
motion, BEUC asks the
Companies Coordinators of every nation (nationwide authorities answerable for
imposing the EU’s Digital Companies Act) to switch the complaints to the
Irish authority, TEMU’s nation of registration. It might then be as much as the
Irish authority to take swift motion to stop additional shopper hurt.

Given the quick
development within the variety of TEMU customers, it’s potential that the platform would move
the brink of 45 million customers monthly, which might then classify it as a
‘very massive on-line platform’ and grant the Fee competence to implement the
Digital Companies Act.

Provided that shopper legislation enforcement, particularly in opposition to
massive platforms, was much less efficient up to now 
(see as an example our studies right here and right here), a concerted EU motion is a welcome answer.

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